Collaboration – A Key to Business Development Success

December 20, 2022

Collaboration – A Key to Business Development Success

By Leticia Esnayra, Business Development Manager

With so many uncertainties and changes in the business world today verses 2 years ago, it is tough to figure out which direction to head to make meaningful collaborations. COVID has turned the business world upside-down. Primarily, it has taken away the personalized touch from everyday business interactions. In the new world of working remotely, where no one is available to meet face-to-face, they often are not accepting or returning phone calls, and emails are routinely disregarded. This has made business development and consultative sales a challenge. The casual days of dropping off brochures and meeting people in company lobbies are long gone.

Now more than ever, it is essential to learn how to be creative, consider new ways of doing business, forge new partnerships, and learn to recognize that every business has the potential to bring something to the table, regardless of business size. This is especially true in collaborations in high technology areas, where the large Original Equipment Manufacturers in that industry do not yet participate.


Teaming is collaborating to achieve a shared outcome, which means bringing together people with different skillsets, talents, expertise, and perspectives, uncovering relationships, and interacting with people from different cultures. This means allowing ourselves to trust others and take risks with strangers, letting go of our fears, and embracing the power of collaboration, which can introduce new mutually beneficial opportunities. We have all been in a situation where we must ask for help, or admit that we cannot immediately recall, or simply do not know something that someone expects us to know. Well, it is time to put our egos aside and learn to embrace the power of collaboration to reach our goals and acquire this knowledge. We need to realize that the days of the solo approach, personally and corporate-wise, no longer exist since one organization cannot be an expert in every aspect of business and technology at the same time.  If so, we would not have outsourced functions like Human Resources, Customer Relationship Management, and Technology Consultants.

In a relatively new high-technology field such as Edge AI, almost every business facet depends on some strategic partnership. It is crucial to recognize the importance of each organization’s strengths, whether it is synergistic product lines, complimentary capabilities/competencies, technological advances, or just coming together as one to dive into new markets. Collaborations mean work for both parties, including an investment of time and money. It will certainly not be easy to find trusted partnerships, and unfortunately, there will be failures along the way. However, to avoid disappointment, one must establish a successful teaming arrangement; discussing and aligning strategies in advance is essential – keeping in mind that communication is vital! Expectations should be addressed and agreed upon upfront in a memorandum of understanding, OEM agreement or statement of work. There should be openness, yet no unanswered questions.

Fostering relationships across both virtual platforms and in-person events brings talent together through collaboration and establishes creativity, innovation, and growth from both parties. Collaboration in today’s ever-changing business world is key to success; the possibilities are endless.

Click the buttons below to share this blog post!

Return to the main Blog page

Leave a comment

Comments will be approved before showing up.

Also in One Stop Systems Blog

One Stop Systems' Annual Report
The Plan

January 31, 2023

The beginning of the year at a public company is inundated with a myriad of tasks which require a significant amount of time. The first task is writing annual performance reviews for each employee. This includes a review and assessment of achievement of goals from the previous year, and the establishing of goals for the new year. These are required to be written in SMART goal format; Specific, Measurable, Achievable, Relevant and Time based. 

Continue Reading

Which Cooling Method is Best for AI Transportables?
Which Cooling Method is Best for AI Transportables?

January 24, 2023

The most powerful artificial intelligence computing hardware is designed to thrive in a datacenter environment where there is uncapped clean power, near limitless cooling capacity, and a vibration-free environment. The growth of AI use cases in vehicles including automated crop management, autonomous long-haul freight, and military ISR aircraft necessitates the use of datacenter-oriented hardware in vehicles – particularly for initial developments while more customized size, weight, and power (SWaP) optimized embedded platforms are developed. 

Continue Reading

Features and Benefits of Centauri Rugged High-Speed Storage
[VIDEO] Features and Benefits of Centauri Rugged High-Speed Storage

January 17, 2023

In this video, Jaan Mannik, Director of Commercial Sales at OSS, does a quick walkthrough of Centauri Storage Expansion. Centauri offers rugged high-speed storage in a compact chassis. Built as a modular storage expansion to the OSS 3U SDS, Centauri can store up to 256 TB of NVMe storage in its 8-drive canister. These canisters allow for tool-less bulk or individual drive removal and can be hot-swapped for ease of use in fast-paced environments. The system is compatible with 2.5" NVMe drives, and its PCIe Gen4 hardware facilitates high-speed storage throughput. 

Continue Reading

You are now leaving the OSS website